MONTHLY DESIGN
FOR STARTUPS
MONTHLY DESIGN
FOR STARTUPS
MONTHLY DESIGN
FOR STARTUPS
A trusted Product Design Partner for fast-growing startups, agencies, and entrepreneurs
A trusted Product Design Partner for fast-growing startups, agencies, and entrepreneurs
A trusted Product Design Partner for fast-growing startups, agencies, and entrepreneurs
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for more
BASED IN
AUSTIN, TX
We
deliver
standout
mobile
and
desktop
product
design
&
build
design systems
for
developer
and founder-led teams. We excel in design-dev collaboration and strategic creative direction, transforming your vision into impactful, high-quality solutions with style.
Web Apps
We design custom solutions for your flagship product.
Web Apps
We design custom solutions for your flagship product.
Web Apps
We design custom solutions for your flagship product.
Mobile Apps
iOS, Android, Flutter... Mobile apps are our bread and butter.
Mobile Apps
iOS, Android, Flutter... Mobile apps are our bread and butter.
Mobile Apps
iOS, Android, Flutter... Mobile apps are our bread and butter.
Native Software
Get your products looking sexy on your customers laptops.
Native Software
Get your products looking sexy on your customers laptops.
Native Software
Get your products looking sexy on your customers laptops.
Design Systems
We create and manage efficient design systems, so you don't have to.
Design Systems
We create and manage efficient design systems, so you don't have to.
Design Systems
We create and manage efficient design systems, so you don't have to.
Web Design
Lightning fast and beautiful websites built in Framer.
Web Design
Lightning fast and beautiful websites built in Framer.
Web Design
Lightning fast and beautiful websites built in Framer.
Framer Websites
Our tool of choice for fast turn around and exceptional performance.
Framer Websites
Our tool of choice for fast turn around and exceptional performance.
Framer Websites
Our tool of choice for fast turn around and exceptional performance.
Logos & Branding
Branding doesent have to be a headache, we will rebrand your product in a jiffy.
Logos & Branding
Branding doesent have to be a headache, we will rebrand your product in a jiffy.
Logos & Branding
Branding doesent have to be a headache, we will rebrand your product in a jiffy.
UI/UX Design
Senior level strategic and visual design for any project.
UI/UX Design
Senior level strategic and visual design for any project.
UI/UX Design
Senior level strategic and visual design for any project.
Pitch Decks
Raising a new round? We got you covered with a modern pitch deck.
Pitch Decks
Raising a new round? We got you covered with a modern pitch deck.
Pitch Decks
Raising a new round? We got you covered with a modern pitch deck.
No-Code
Low and No code solutions for MVP's, Websites, and more.
No-Code
Low and No code solutions for MVP's, Websites, and more.
No-Code
Low and No code solutions for MVP's, Websites, and more.
Marketing Design
Ads, Posters, Banners, and anything else you can think of.
Marketing Design
Ads, Posters, Banners, and anything else you can think of.
Marketing Design
Ads, Posters, Banners, and anything else you can think of.
Social Media
Content marketing and social emdia graphics to grow your audience.
Social Media
Content marketing and social emdia graphics to grow your audience.
Social Media
Content marketing and social emdia graphics to grow your audience.
Good Fight's mastery of design systems revolutionized our work. The meticulous creation of hundreds of components and seamless integration of dark mode not only elevated the UX but also ensured accessibility for all.
Liang Zhang
Creative Director, Good Smile
Jesse and his team were able to define our problem and offered solutions to bring our product to the next level. Their professionalism, speed, experience, and attention to detail was everything we needed.
Craig Stevensonng
CEO, Hyperqube
Jesse and his team were able to define our problem and offered solutions to bring our product to the next level. Their professionalism, speed, experience, and attention to detail was everything we needed.
Craig Stevensonng
CEO, Hyperqube
Jesse and his team were able to define our problem and offered solutions to bring our product to the next level. Their professionalism, speed, experience, and attention to detail was everything we needed.
Craig Stevensonng
CEO, Hyperqube
If you're looking for someone who will challenge your UX/UI thinking and really cut to the core of what's important for users, then GFC is your team. They bring a level of enthusiasm to the craft that is energizing for everyone who works with them
Mark Quezada
Founder & CTO, Hobnob
If you're looking for someone who will challenge your UX/UI thinking and really cut to the core of what's important for users, then GFC is your team. They bring a level of enthusiasm to the craft that is energizing for everyone who works with them
Mark Quezada
Founder & CTO, Hobnob
If you're looking for someone who will challenge your UX/UI thinking and really cut to the core of what's important for users, then GFC is your team. They bring a level of enthusiasm to the craft that is energizing for everyone who works with them
Mark Quezada
Founder & CTO, Hobnob
I've worked with Jesse and his team on a couple of projects now and really value his skills and abilities. They are confident and capable of offering exceptional product design work.
Vin Thomas
Creative Director, Fixel
I've worked with Jesse and his team on a couple of projects now and really value his skills and abilities. They are confident and capable of offering exceptional product design work.
Vin Thomas
Creative Director, Fixel
I've worked with Jesse and his team on a couple of projects now and really value his skills and abilities. They are confident and capable of offering exceptional product design work.
Vin Thomas
Creative Director, Fixel
GFC helped us identify why our current app didn’t “feel right”. They listened, asked insightful questions, and helped us achieve our goals. In a short amount of time they left us with the tools to make a massive impact with our product
Thorsten Luettger
Co-Founder, Pakama
GFC helped us identify why our current app didn’t “feel right”. They listened, asked insightful questions, and helped us achieve our goals. In a short amount of time they left us with the tools to make a massive impact with our product
Thorsten Luettger
Co-Founder, Pakama
GFC helped us identify why our current app didn’t “feel right”. They listened, asked insightful questions, and helped us achieve our goals. In a short amount of time they left us with the tools to make a massive impact with our product
Thorsten Luettger
Co-Founder, Pakama
GFC helped me take a scrappy idea, and turn it into a polished prototype that I could use to take my vision to the next level. I was on a tight deadline and they not only produced professional design work on time but also help me understand next steps.
Thaddeus Lorenz
Founder, Gamify
GFC helped me take a scrappy idea, and turn it into a polished prototype that I could use to take my vision to the next level. I was on a tight deadline and they not only produced professional design work on time but also help me understand next steps.
Thaddeus Lorenz
Founder, Gamify
GFC helped me take a scrappy idea, and turn it into a polished prototype that I could use to take my vision to the next level. I was on a tight deadline and they not only produced professional design work on time but also help me understand next steps.
Thaddeus Lorenz
Founder, Gamify
DESIGN THAT EQUATES TO FUNDING & SCALE
DESIGN THAT EQUATES TO FUNDING & SCALE
In the fast-paced world of startups and digital product development, flexibility and efficiency are paramount. Our retainer services are designed to seamlessly integrate into your business, providing top-tier digital product design without the overhead and limitations of traditional employment models. Here's how partnering with us elevates your project:
In the fast-paced world of startups and digital product development, flexibility and efficiency are paramount. Our retainer services are designed to seamlessly integrate into your business, providing top-tier digital product design without the overhead and limitations of traditional employment models. Here's how partnering with us elevates your project:
Zero Hiring Hassles
Gain instant access to a team of design experts without the complexities of recruitment or long-term commitments. Our retainer service offers simplicity from day one.
Zero Hiring Hassles
Gain instant access to a team of design experts without the complexities of recruitment or long-term commitments. Our retainer service offers simplicity from day one.
Zero Hiring Hassles
Gain instant access to a team of design experts without the complexities of recruitment or long-term commitments. Our retainer service offers simplicity from day one.
Scale Services Up or Down
Our retainer agreements adapt to your needs, allowing you to easily adjust the level of services to match your project's demands and budget, ensuring optimal resource allocation.
Scale Services Up or Down
Our retainer agreements adapt to your needs, allowing you to easily adjust the level of services to match your project's demands and budget, ensuring optimal resource allocation.
Scale Services Up or Down
Our retainer agreements adapt to your needs, allowing you to easily adjust the level of services to match your project's demands and budget, ensuring optimal resource allocation.
Cut Design Costs by Half
Enjoy the highest quality design services at half the cost, freeing up your budget for other critical aspects of your project and maximizing overall efficiency and success.
Cut Design Costs by Half
Enjoy the highest quality design services at half the cost, freeing up your budget for other critical aspects of your project and maximizing overall efficiency and success.
Cut Design Costs by Half
Enjoy the highest quality design services at half the cost, freeing up your budget for other critical aspects of your project and maximizing overall efficiency and success.
Rapid Turnaround Times
Benefit from our commitment to swift execution, ensuring your design needs are met quickly to keep pace with the fast-moving tech landscape and your project timelines.
Rapid Turnaround Times
Benefit from our commitment to swift execution, ensuring your design needs are met quickly to keep pace with the fast-moving tech landscape and your project timelines.
Rapid Turnaround Times
Benefit from our commitment to swift execution, ensuring your design needs are met quickly to keep pace with the fast-moving tech landscape and your project timelines.
Senior-Level Talent
Access experienced, senior-level designers without the burden of full-time employee costs. Our model ensures you get top-tier talent at a fraction of the price.
Senior-Level Talent
Access experienced, senior-level designers without the burden of full-time employee costs. Our model ensures you get top-tier talent at a fraction of the price.
Senior-Level Talent
Access experienced, senior-level designers without the burden of full-time employee costs. Our model ensures you get top-tier talent at a fraction of the price.
Commitment to Your Success
We're more than a service provider; we're your dedicated design partner, committed to understanding and achieving your vision with custom solutions for your target audience.
Commitment to Your Success
We're more than a service provider; we're your dedicated design partner, committed to understanding and achieving your vision with custom solutions for your target audience.
Commitment to Your Success
We're more than a service provider; we're your dedicated design partner, committed to understanding and achieving your vision with custom solutions for your target audience.
HOW IT WORKS
Awesome design doesn't need a complex process
01
Subscribe
Select a plan that fits your needs, get access to a Notion board within 24 hours, and start listing your requests.
02
Receive
Start receiving your designs within 2-3 business days, or even sooner for smaller tasks. Yes, it can be that fast.
03
Repeat
Approve designs or request revisions; we're not done until you're thrilled. Your satisfaction is our commitment.
Tools we use
Stripe for payments
Asana for tasks
Slack for chat
Loom for Updates
Figma for Design
PROJECT SAMPLES
Check out these examples of work we have done.
Apple
Apple brought our lead creative Jesse Showalter to work alongside thier internal team to help recreate their Trade in landing page and the new Mac Studio and Studio Display landing pages. We worked closely with Apple's design systems team to recommend new patterns for internal and external apps and websites.
Apple
Apple brought our lead creative Jesse Showalter to work alongside thier internal team to help recreate their Trade in landing page and the new Mac Studio and Studio Display landing pages. We worked closely with Apple's design systems team to recommend new patterns for internal and external apps and websites.
Apple
Apple brought our lead creative Jesse Showalter to work alongside thier internal team to help recreate their Trade in landing page and the new Mac Studio and Studio Display landing pages. We worked closely with Apple's design systems team to recommend new patterns for internal and external apps and websites.
Soultime
The Soultime meditation app offers a full suite of innovative tools to bring more clarity and contentment to your life in just a few minutes every day. Good Fight is partnering with Soultime to create a revised and modern mobile and desktop app.
Soultime
The Soultime meditation app offers a full suite of innovative tools to bring more clarity and contentment to your life in just a few minutes every day. Good Fight is partnering with Soultime to create a revised and modern mobile and desktop app.
Soultime
The Soultime meditation app offers a full suite of innovative tools to bring more clarity and contentment to your life in just a few minutes every day. Good Fight is partnering with Soultime to create a revised and modern mobile and desktop app.
Hyperqube
HyperQube enables enterprises to quickly and easily build infrastructure or networks to determine how the connected environment responds to changes caused by software updates, new technologies, and unplanned events. Good Fight created a new revamped dashboard and drag-and-drop interface for their flagship web app.
Hyperqube
HyperQube enables enterprises to quickly and easily build infrastructure or networks to determine how the connected environment responds to changes caused by software updates, new technologies, and unplanned events. Good Fight created a new revamped dashboard and drag-and-drop interface for their flagship web app.
Hyperqube
HyperQube enables enterprises to quickly and easily build infrastructure or networks to determine how the connected environment responds to changes caused by software updates, new technologies, and unplanned events. Good Fight created a new revamped dashboard and drag-and-drop interface for their flagship web app.
Prospero.AI
Prospero.ai uses AI to turn complex trading patterns into stock insights into clear, easy-to-read, proven long and short-term signals that consistently perform for it's users. Good Fight was brought on board to build a robust design system and create compatible dark mode for its mobile app.
Prospero.AI
Prospero.ai uses AI to turn complex trading patterns into stock insights into clear, easy-to-read, proven long and short-term signals that consistently perform for it's users. Good Fight was brought on board to build a robust design system and create compatible dark mode for its mobile app.
Prospero.AI
Prospero.ai uses AI to turn complex trading patterns into stock insights into clear, easy-to-read, proven long and short-term signals that consistently perform for it's users. Good Fight was brought on board to build a robust design system and create compatible dark mode for its mobile app.
Naborly
Naborly is the first social network for wellbeing. It focuses on taking care of yourself and your friends. Users can Schedule Check-ins with your friends for better mentel health. GFC is partnering with Naborly to revamp their flagship Mobile app, branding, and marketing site.
Naborly
Naborly is the first social network for wellbeing. It focuses on taking care of yourself and your friends. Users can Schedule Check-ins with your friends for better mentel health. GFC is partnering with Naborly to revamp their flagship Mobile app, branding, and marketing site.
Naborly
Naborly is the first social network for wellbeing. It focuses on taking care of yourself and your friends. Users can Schedule Check-ins with your friends for better mentel health. GFC is partnering with Naborly to revamp their flagship Mobile app, branding, and marketing site.
Cookie Athletics
Cookie is on a mission to organize information for amateur athletics. Registering for events, paying tournament fees and having accurate information for college coaches is a much easier process with Cookie. Good Fight revamped the UI and UX for the mobile app, built a robust design system for their dev teams.
Cookie Athletics
Cookie is on a mission to organize information for amateur athletics. Registering for events, paying tournament fees and having accurate information for college coaches is a much easier process with Cookie. Good Fight revamped the UI and UX for the mobile app, built a robust design system for their dev teams.
Cookie Athletics
Cookie is on a mission to organize information for amateur athletics. Registering for events, paying tournament fees and having accurate information for college coaches is a much easier process with Cookie. Good Fight revamped the UI and UX for the mobile app, built a robust design system for their dev teams.
RETAINER PRICING
Awesome design doesn't need a complex process
0/4 spots available
Standard
30 hours a month, Totally async, Perfect for founder & dev lead teams
$5,250
/mo
Pause or cancel anytime
What's included:
30 hours of senior design work per month
Weekly updates
Unlimited Design Requests
Average 48 hour delivery
Easy credit-card payments
Pause or cancel anytime
0/4 spots available
Standard
30 hours a month, Totally async, Perfect for founder & dev lead teams
$5,250
/mo
Pause or cancel anytime
What's included:
30 hours of senior design work per month
Weekly updates
Unlimited Design Requests
Average 48 hour delivery
Easy credit-card payments
Pause or cancel anytime
0/4 spots available
Standard
30 hours a month, Totally async, Perfect for founder & dev lead teams
$5,250
/mo
Pause or cancel anytime
What's included:
30 hours of senior design work per month
Weekly updates
Unlimited Design Requests
Average 48 hour delivery
Easy credit-card payments
Pause or cancel anytime
2/3 spots available
Pro
60 hours a month, Perfect for bigger web/app projects
$10,500
/mo
Pause or cancel anytime
What's included:
60 hours of senior design work per month
Weekly updates
Unlimited Design Requests
Average 48 hour delivery
Easy credit-card payments
Pause or cancel anytime
Weekly video standup
1-week immersive project/team integration
Design leadership (We will lead your dev teams or design contractors)
No-Code websites with Framer
1/3 spots available
Pro
60 hours a month, Perfect for bigger web/app projects
$10,500
/mo
Pause or cancel anytime
What's included:
60 hours of senior design work per month
Weekly updates
Unlimited Design Requests
Average 48 hour delivery
Easy credit-card payments
Pause or cancel anytime
Weekly standup
1-week immersive project/team integration
Design leadership (We will lead your dev teams or design contractors)
1/3 spots available
Pro
60 hours a month, Perfect for bigger web/app projects
$10,500
/mo
Pause or cancel anytime
What's included:
60 hours of senior design work per month
Weekly updates
Unlimited Design Requests
Average 48 hour delivery
Easy credit-card payments
Pause or cancel anytime
Weekly standup
1-week immersive project/team integration
Design leadership (We will lead your dev teams or design contractors)
Frequently Asked Questions
Everything you need to know
Why wouldn't I just hire a full-time designer?
Good question! For starters, the annual cost of a full-time senior-level designer now exceeds $140,000, plus benefits (and good luck finding one available). Aside from that, you may not always have enough work to keep them busy at all times, so you're stuck paying for time you aren't able to utilize.With the monthly plan, you can pause and resume your subscription as often as you need to ensure you're only paying your designer when you have work available for them.
Is there a limit to how many requests I can have?
Once subscribed, you're able to add as many design requests to your queue as you'd like, and they will be delivered one by one.
How fast will I receive my designs?
On average, most requests are completed in just two days or less. However, more complex requests can take longer.
What if I just need a website?
We recomend going with our Pro Retainer. We can accomplish most marketing websites and multiple landing pages during a 60 hour retainer period.
What can be accomplsihed in a month?
With our Standard Retainer. We can design 3-5 complex UX flows with high fidelity screens and prototypes, create an initial pattern library, document it and hand off with dev teams. With our Pro Retainer. We can design 5-9 complex UX flows with high fidelity screens and prototypes, create a robust design system with documentation and hand off with dev teams, create 1 pitch deck, and a CMS based Framer marketing website.
What if I am dissatisfied with the work?
If it's just not working out for you. We offer a full refund within the first 15 days of your retainer. We will stop service immediatly, refund you your money, and wish you the best of luck. No harm, no foul.
What programs do you design in?
Figma is all we need.
How do I request designs?
Good Fight offers a ton of flexibility in how you request designs using Notion. Some common ways clients request designs is directly via Notion, sharing Google docs or wireframes, or even recording a brief Loom video (for those who prefer not to write their briefs out). Basically, if it can be linked to or shared in Notion, it's fair game.
Frequently Asked Questions
Everything you need to know
Why wouldn't I just hire a full-time designer?
Good question! For starters, the annual cost of a full-time senior-level designer now exceeds $140,000, plus benefits (and good luck finding one available). Aside from that, you may not always have enough work to keep them busy at all times, so you're stuck paying for time you aren't able to utilize.With the monthly plan, you can pause and resume your subscription as often as you need to ensure you're only paying your designer when you have work available for them.
Is there a limit to how many requests I can have?
Once subscribed, you're able to add as many design requests to your queue as you'd like, and they will be delivered one by one.
How fast will I receive my designs?
On average, most requests are completed in just two days or less. However, more complex requests can take longer.
What if I just need a website?
We recomend going with our Pro Retainer. We can accomplish most marketing websites and multiple landing pages during a 60 hour retainer period.
What can be accomplsihed in a month?
With our Standard Retainer. We can design 3-5 complex UX flows with high fidelity screens and prototypes, create an initial pattern library, document it and hand off with dev teams. With our Pro Retainer. We can design 5-9 complex UX flows with high fidelity screens and prototypes, create a robust design system with documentation and hand off with dev teams, create 1 pitch deck, and a CMS based Framer marketing website.
What if I am dissatisfied with the work?
If it's just not working out for you. We offer a full refund within the first 15 days of your retainer. We will stop service immediatly, refund you your money, and wish you the best of luck. No harm, no foul.
What programs do you design in?
Figma is all we need.
How do I request designs?
Good Fight offers a ton of flexibility in how you request designs using Notion. Some common ways clients request designs is directly via Notion, sharing Google docs or wireframes, or even recording a brief Loom video (for those who prefer not to write their briefs out). Basically, if it can be linked to or shared in Notion, it's fair game.